Helping Opontia Raise $42M USD & Acquire 15 New Brands

Challenge:

Opontia aimed to accelerate their capital raising efforts by demonstrating a track record of identifying underpriced brands in the market, acquiring them, and rapidly scaling their growth. Their objective was to showcase successful acquisitions and growth strategies to attract investors and secure additional funding opportunities.

Solution:

To accelerate Opontia's capital raising efforts and showcase their ability to identify underpriced brands, we designed and implemented a robust internal outreach system. This system efficiently engages with over 150,000 brand owners monthly, qualifying leads and generating appointments with aggregators. Simultaneously, we leveraged this outreach capability to engage with over 100,000 investors, qualifying them and arranging appointments to secure funding.

Results:

The implementation of our robust internal outreach system yielded significant outcomes for Opontia:

• Increased Seller Meetings: Meetings with potential sellers escalated from 7 per week to over 25 qualified meetings every week, enhancing deal flow and acquisition opportunities.
• Expanded Brand Acquisitions: Opontia successfully closed acquisitions on 15 additional brands, expanding their portfolio and market presence.
• Enhanced Investor Engagement: Investor meetings surged from 3 per week to over 13 qualified meetings weekly, fostering strong investor interest and support.
• Successful Fundraising: Leveraging the enhanced outreach efforts, Opontia raised an impressive $42 million USD in funding, empowering their growth strategies and capital-raising initiatives

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These results highlight the effectiveness of our tailored outreach approach in accelerating Opontia's acquisition and fundraising goals, solidifying their position in the market and paving the way for continued success.

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